Consumers Give Thumbs Down to Brands, Citing ‘Poor Content’

Trend Summary: A study of people in thirty-three nations reveals that they couldn’t care if less if 74% of the brands they use disappeared.


The study, conducted by Havas Media Group, polled circa 300,000 people, spanning thirty-three countries and 1,500 brands, but the bad news for marketers is that … read on


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Contact details
Peter Scott-Smith
Editorial Partner
12 The Green
Long Preston
BD23 4PQ
United Kingdom
eMail: peter@peterss.com

Author: Moonwink

Least Said Soonest Mended :)

1 thought on “Consumers Give Thumbs Down to Brands, Citing ‘Poor Content’”

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