Consumers Give Thumbs Down to Brands, Citing ‘Poor Content’

Trend Summary: A study of people in thirty-three nations reveals that they couldn’t care if less if 74% of the brands they use disappeared.


The study, conducted by Havas Media Group, polled circa 300,000 people, spanning thirty-three countries and 1,500 brands, but the bad news for marketers is that … read on


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Contact details
Peter Scott-Smith
Editorial Partner
12 The Green
Long Preston
BD23 4PQ
United Kingdom
eMail: peter@peterss.com

Author: Moonwink

An aged cynic who reviles the lies, greed and corruption of those who seek to control our way of life both at local and parliamentary levels. My only hope is that I'll live long enough to see a revolution by Britain's hoodwinked electorate.

1 thought on “Consumers Give Thumbs Down to Brands, Citing ‘Poor Content’”

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