Oracle Plans ‘Aggressive’ Move Into TV Advertising

According to an article in today’s Advertising Age, tech titan Oracle is girding its loins for an “aggressive” move into TV advertising. In a deal that will likely lead to similar partnerships, the company’s Data Cloud division has joined with linear TV data firm Simulmedia. Oracle hopes the partnership will … click here for more.

Author: Moonwink

Least Said Soonest Mended :)

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