Today’s Marketing Trend from

Digital Imaturity Is Stumbling Block For B2B Marketers 

Today’s Marketing Trend Summarised

The world may be in the midst of a new industrial revolution fuelled by artificial intelligence.

Hi, welcome to my blog. I’m semi-retired veteran marketer Peter Scott-Smith and I’d like to introduce you to, my Norton Verisign certificated website.

MarketingTrendTracker [MTT hereon] delivers information on the latest marketing trends to those engaged in the worldwide marketing, advertising and media industries.

I invite you to evaluate this unique resource risk-free via my 180 days free trial offering unlimited access to the MTT database at zero cost.

How to Interrogate the MTT Database

  • MTT not only identifies but also curates and categorises each day’s reported trends, saving them to its unique database , classifying each trend under twelve main headings and/or forty subheadings. The trends are automatically uploaded to MTT’s unique database.
  • To access any or all of these trends, go to the column on the left of the MTT home page and click on any relevant heading or subheading to display all interrelated trend data. The results of your search are displayed instantaneously.

About MTT

MarketingTrendTracker [MTT] is a brand of FiveSight LLP, a small UK based partnership owned by three business professionals, each an acknowledged specialist in the respective fields of marketing intelligence, information technology and business finance.

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People-Based Marketing Overtakes Personalisation

Trend Summary: People-based marketing is predicted to succeed where personalisation has struggled.

According to today’s [MTT hereon], enterprise technology has, as yet, failed to account for consumers shopping behaviours in today’s multi-device, multi-channel, multi-browser world. While consumers’ behaviours trend towards convenience, marketers continue to focus on … read full article

Hi, I’m Peter Scott-Smith, retired marketing veteran and editor of MTT – and thanks for visiting my blog. Its purpose is to acquaint you with with MTT – an invaluable free resource for marketing and advertising professionals worldwide.
Conducting a daily scan of online and offline information sources, the MTT team identifies, curates and collates the current and future trends most likely to impact upon the world’s communications industries. Trends are categorised under twelve main headings and forty subheadings.