Today’s Marketing Trend from

EU gives publishers a boost against Google-Facebook duopoly. 

Hi, I’m semi-retired veteran marketer Peter Scott-Smith and welcome to my blog. Its purpose is to introduce you to, my Norton Verisign certificated website delivering information on the latest marketing trends to professionals engaged in the worldwide marketing, advertising and media industries.

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Marketing Mammoths Unite to Block Annoying Ads

Trend Summary:  Google’s Chrome browser will soon come with installed technology that will block the most annoying ads.

Google announced yesterday [June 1] the launch of a tool dubbed The Ad Experience Report. The tool will basically score publishers websites informing them which of their ads are deemed to be annoying “experiences.”

M&MT editor Barnaby Sludge

Read Barnaby Sludge’s op-ed take on Larry and Sergey’s nice little earner.

Be aware revered reader, I am at one with such charming and talented billionaires Larry and Sergey. Why shouldn’t such shy and retiring lads make an extra billion or three? More power to their tax accountants say I!